PORTFOLIO

Here is a look at what I bring to the party.

We Do the Work That Lets You Get Right to Work

Scriptwriting + Video Direction

Vendor Sourcing + Communication

EXPERIENCE

  • CREATIVE DIRECTOR + PRINCIPAL

    Evenkeel Creative
    evenkeelcreative.com

    2018-present

    This role sees me as the primary client-facing position, owning and directing all creative from conception to production.


    • Supporting purpose-led brands with creative marketing strategy and design

    • Business operations: accounting, social media, marketing

    • Lead designers and developers to creative impactful outcomes

    • Client list: IKEA Canada, City of Ottawa, POGO (Pediatric Oncology Group of Ontario), WorkplaceOne, GeologicAI

  • DIRECTOR OF MARKETING + CREATIVE

    WorkplaceOne

    2018-2021

    Toronto’s premier coworking space is a destination for businesses wanting best-in-class operational support

    • Responsible for all marketing & sales creative

    • Managed digital advertising/marketing and social media

    • Managed website development and production

    • Led lead generation campaigns

    • Organized and led photo shoots

    • Scriptwriting and video direction

  • CREATIVE MANAGER

    The Engine Group

    2014-2018


    Client-facing role in a digital + traditional agency focused on supporting real estate and QSR models.

    • Managed a team of designers & developers

    • Responsible for sourcing and communicating with external agencies

    • Managed digital advertising/marketing

    • Copywriting and creative direction 

  • PRODUCER/WRITER/PERFORMER

    Music Industry

    2000-present

    Familiar with all facets of the entertainment industry from marketing and promotion to organizing and show production


    • Self-managed, promoted, marketed

    • Performed international tours (Canada, USA, Australia, Japan)

    • National radio play

    • Composition of original works, TV placements, soundtrack composition

    • Show production and organization

  • COPYWRITER

    Intrawest Corporation

    2002-2008

    In-house agency for one of the world’s premier destination + resort providers

    • Responsible for digital and traditional marketing copy for snow and sun destinations across Canada and the USA including Whistler, Tremblant, Sandestin, Copper Mountain

    • Collaborated with designers to produce direct mail pieces drawing >$1M in revenue

    • Skilled in writing compelling copy for luxury brand marketing

Unique Abilities

  • Creative marketing strategy from conception to final implementation

    • Developing spaces for customers, clients and audiences to have transformative experiences

    • Inspiring and leading people in a calm, respectful manner

    • Gaining trust of clients, customers, vendors

    • Adobe Creative Suite • Figma • MS Office • Sketches on napkins

    • Copywriting & scriptwriting 

    • Video Direction 

    • Graphic Design

    • Photography 

    • Family

    • Cooking

    • Flyfishing

    • Music

    • Travel

    • Birding

Get in Touch

Let’s chat!

Let’s chat!